JAPAN TRENDS
 
We’ve seen some great “physical ads” in Tokyo recently, from a removable block mural to an interactive sound billboard and a scratchable poster.
 
How about a “huggable” ad?
From March 7th to March 13th, Sanrio is organizing a series of 130 cm (4.2 ft) cuddly replicas of its charac...

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JAPAN TRENDS
 
The award-winning “ultra-technologists” teamLab have carved out a successful niche in digital art installations, working with the likes of Gucci and even Narita Airport.
Their signature approach involves designing interactive floral experiences and family-friendly playful event spa...

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THE JAPAN NEWS
 
By Yayoi Kawatoko / Yomiuri Shimbun Staff Writer
Unlike most bands, WEAVER does not have a guitarist. The group relies on piano, bass and drums to rock the hearts of their audience. The trio — Yuji Sugimoto on piano and vocals, drummer Toru Kawabe and bassist Shota Okuno, who wer...

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JAPAN TRENDS
 
NHK Symphony Orchestra is teaming up with music artists from across different styles and genres for a special concert on March 22nd at NHK Hall, Tokyo.
As part of the celebrations of 90 years since the orchestra was founded, the lineup of the music event will feature some very untr...

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JAPAN TRENDS
 
Tokyo has a new art fair opening next month and its first hotel-based one since the demise of Art@Agnes in 2009.
Art in Park Hotel Tokyo runs for two days from March 12th to March 13th, featuring 39 galleries exhibiting in the guest rooms of the hotel on the 26th and 27th floors, a...

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JAPAN TRENDS
 
Shiseido has teamed up with photographer and film director Mika Ninagawa to make a Tsubaki-themed public bathhouse.
 
The Tsubaki-yu celebrates the tenth anniversary of the Tsubaki haircare brand and is open from February 11th to March 31st at a sento in Oshiage, near the Tokyo Sky...

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JAPAN TRENDS
 
Following the bubble-wrap-popping and building-block-removing promos for Dragon Quest, the latest interactive use of Shinjuku Station for a marketing campaign is the new PlayStation 4 game of “Attack on Titan“.
The hit anime and live-action movie is about to be released as a video ...

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JAPAN TRENDS
 
This article by Lily Crossley-Baxter first appeared on Tokyo Cheapo.It’s Valentine’s Day soon, and as you will have noticed, there is chocolate EVERYWHERE. It’s in cute heart-shaped boxes, it’s in baskets with puppies, it’s on your fries and now it can be in your ramen. Personally,...

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JAPAN TODAY
 
TOKYO — The world-famous Cirque du Soleil kicked off its 13th tour of Japan on Wednesday, playing to a packed house at the Odaiba Big Top.
 
The new production TOTEM, which lives up to the high standards of its predecessors, is an evolution-themed performance that traces the fascina...

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ROCKET NEWS
 
 
Your significant other not big on sweets? Then these udon noodles filled with a lot of “heart” may be the perfect treat this Valentine’s Day!
Typically, Valentine’s Day in Japan involves gifts of chocolates or other sweets (sometimes with some special extra ingredients added) , us...

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