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Coca-Cola Japan Unveils Special New Year’s Kimono Bottle For 2019 With Hidden Boar on The Packaging

  • Category:Gourmet
Limited-edition bottle celebrates the upcoming Year of the Boar.
Over the years, Coca-Cola has been producing some of its most unusual and sought-after bottles in Japan, with locals and visitors scrambling to get their hands on all the limited-edition varieties, especially the stunning regional-exclusive releases.

The famous brand also does big business with its seasonal packaging, bringing out fall leaf designs in autumn and cherry blossom bottles in spring. Last year, they released a New Year’s design for the start of 2018 and now Coca-Cola have just announced they’ll be continuing the tradition with a 2019 bottle too.

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Featuring the festive white, red, and gold colours of a Japanese New Year, the design will be adorned with a variety of plum blossoms, which are often used as decorations during the New Year period. A symbol of beauty and an early harbinger of spring that people look forward to seeing in January and February, these plum blossoms add a celebratory element to the new coke bottle, making it perfect for festive get-togethers.

According to Coca-Cola, the glossy, brightly coloured finish on the bottle also serves to resemble the exquisite cloth of a kimono, which many people choose to wear when attending traditional events and festivities at the start of the year.

Seeing as 2019 is the Year of the Boar, Coca-Cola have decided to add a wild pig into the design as well. The animal is carefully hidden amongst the blossoms, though, so people can have fun searching for it!
 
▼ Can you spot the boar in the design?

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▼ The golden boar’s hiding spot has been circled in the image below. Were you able to find it?


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The new bottles will retail for 125 yen (US$1.10) and be available for a limited time at stores around the country from 3 December.

 

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